OVERVIEW
Kevin Rieffel is an experienced Intellectual Property attorney focusing on patent portfolio development for patent licensing and assertion. Kevin prepares and prosecutes patent applications in various electronics and computer-related technologies, with significant experience in video and content delivery, internet advertising, and telecommunications, as well as wireless, software and applications, and medical devices.
Kevin approaches patent prosecution, portfolio development, and IP licensing strategy from a global enforcement perspective, as formed by his experience with patent licensing and litigation. In addition to patents, Kevin has prosecuted trademarks at the USPTO, advised clients on global trademark strategies, and supported IP enforcement actions, including claims of trademark misappropriation and unfair competition.
Before joining Haley Guiliano, Kevin served as in-house counsel for a technology company in Philadelphia. During that time, Kevin led teams in evaluating patent portfolios, reverse engineering competitors’ products, and investigating potential infringement in support of several successful licensing campaigns. His practice emphasizes working with technology experts in litigation and Inter Partes Review proceedings, an approach developed through involvement in dozens of large patent infringement trials and proceedings at the USPTO Patent Trial and Appeal Board.
In addition, Kevin is an avid blog contributor, writing about IP-related subjects such as football helmet designs, infrared mobile phone cameras, 3-D film production, and policy and strategies surrounding standard-essential patents and subject matter eligibility under Alice and 35 U.S.C. § 101.

Kevin is a huge college basketball fan, Kevin contributes to a popular Georgetown basketball blog and is photographed above with a press pass for the 2018 Allen Iverson Classic.

While his days as a Division I swimmer may be behind him, Kevin can still be found on a pool deck volunteering as an assistant swim coach to his high school alma mater, La Salle.